成考院校在线答案
- 2022-09-12 [单选] <p class="p" style="margin-left:1.1500pt;text-indent:-0.1000pt;">40、 <span style="font-family:'Times New Roman';font-size:10.5000pt;">用料与设计精美的酒瓶，在酒消费之后可用作花瓶或凉水瓶，这种包装策略是（ ）</span><span style="font-family:Microsoft Yahei;font-size:12.0000pt;"> </span></p>
- 2022-09-12 [单选] <p class="MsoNormal">21、 <span style="font-family:Microsoft Yahei;font-size:10.5000pt;">现金牛产品是指产品（ ）。</span><span style="font-family:Microsoft Yahei;font-size:10.5000pt;"> </span></p>
- 2022-09-12 [单选] <p class="MsoNormal" style="mso-pagination:widow-orphan;">22、<span style="mso-spacerun:'yes';font-family:Microsoft Yahei;font-size:10.5000pt;mso-font-kerning:0.0000pt;">消费者购买某种产品时所追求的利益，即顾客真正要买的东西，是产品整体概念中的（ ）。</span><span style="font-family:'Times New Roman';mso-fareast-font-family:Microsoft Yahei;font-size:10.5000pt;mso-font-kerning:0.0000pt;"> <o:p></o:p></span></p>
- 2022-09-12 [单选] <p class="p">24、 <span style="font-family:'Times New Roman';font-size:10.5000pt;">新产品开发过程的第一个阶段是（ ）。</span><span style="font-family:Microsoft Yahei;font-size:12.0000pt;"> </span></p>
- 2022-09-12 [单选] <p class="MsoNormal" style="mso-pagination:widow-orphan;">25、<span style="mso-spacerun:'yes';font-family:Microsoft Yahei;font-size:10.5000pt;mso-font-kerning:0.0000pt;">低机会水平和高威胁水平的业务是（ ）</span><span style="font-family:'Times New Roman';mso-fareast-font-family:Microsoft Yahei;font-size:10.5000pt;mso-font-kerning:0.0000pt;"> <o:p></o:p></span></p>
- 2022-09-12 [单选] <p class="MsoNormal" style="mso-pagination:widow-orphan;">26、<span style="mso-spacerun:'yes';font-family:Microsoft Yahei;font-size:10.5000pt;mso-font-kerning:0.0000pt;">购买决策过程为（ ）。</span><span style="font-family:'Times New Roman';mso-fareast-font-family:Microsoft Yahei;font-size:10.5000pt;mso-font-kerning:0.0000pt;"> <o:p></o:p></span></p>
- 2022-09-12 [单选] <p class="MsoNormal" style="mso-pagination:widow-orphan;">27、<span style="mso-spacerun:'yes';font-family:Microsoft Yahei;font-size:10.5000pt;mso-font-kerning:0.0000pt;">强调“以质取胜”的经营观念属于（ ）观念。</span><span style="font-family:'Times New Roman';mso-fareast-font-family:Microsoft Yahei;font-size:10.5000pt;mso-font-kerning:0.0000pt;"> <o:p></o:p></span></p>
- 2022-09-12 [单选] <p class="MsoNormal" style="mso-pagination:widow-orphan;">28、<span style="mso-spacerun:'yes';font-family:Microsoft Yahei;font-size:10.5000pt;mso-font-kerning:0.0000pt;">在生产者的购买决策过程中，新购这种类型最为复杂，需经过8个阶段，其中最后一个阶段是（ ）</span><span style="font-family:'Times New Roman';mso-fareast-font-family:Microsoft Yahei;font-size:10.5000pt;mso-font-kerning:0.0000pt;"> <o:p></o:p></span></p>
- 2022-09-12 [单选] <p class="MsoNormal">29、 <span style="font-family:Microsoft Yahei;font-size:10.5000pt;">下列组织中，不是营销中介单位的是<span>( )</span><span>。</span></span><span style="font-family:Microsoft Yahei;font-size:10.5000pt;"> </span></p>
- 2022-09-12 [单选] <p class="MsoNormal" style="margin-left:10.5000pt;text-indent:-10.5000pt;">33、 <span style="font-family:'Times New Roman';color:#000000;font-size:10.5000pt;">洗衣机行业市场竞争较为激烈，消费者需求日益多样化，企业此时适宜使用的目标市场战略是（</span><span style="font-family:Microsoft Yahei;color:#000000;font-size:10.5000pt;"> </span><span style="font-family:'Times New Roman';color:#000000;font-size:10.5000pt;">）</span><span style="font-family:Microsoft Yahei;font-size:10.5000pt;"> </span></p>